A curious designer who is passionate about creativity and problem-solving through technology.

Exploration and experimentation are core to my process, allowing me to flexibly learn and adapt to new information. I focus on user research, content strategy, and prototyping to develop impactful experiences that meet both business and user needs.

Projects

In-depth showcase of my design process through various phases to final solutions.

Optimising process and data access for Smartology's ad campaign management dashboard

Covering:

Affinity mapping Brainwriting Flow diagrams User interviews User testing Wireframing Prototyping

Designing a framework for prototyping smart device experiences with Adobe XD

Covering:

Animation Data analysis Prototyping Research Testing

Rebranding UX Playground's website

Covering:

Content strategy Prototyping Research Testing User flows Wireframing

Researching sound in user experience design for Brand Week Istanbul

Covering:

Content strategy Data analysis Diary study Mind mapping Research

Work samples

A selection of other design work to provide further insights into my creativity and problem-solving skills.

Discovery and define

Covering:

Competitor analysis Content strategy Data analysis Generative AI Journey mapping Market research Personas Thematic analysis UX metrics analysis

Develop and deliver

Covering:

Generative AI Sketching Storyboarding